Ant Empire's Brand Story

In Guishan, Taoyuan, we embraced the idea of "seeing the small and understanding the great."

To create a unique ant ecological museum, one of the few of its kind in Taiwan and rare in the world.

For the first time, people can observe ants up close, on a museum scale, how they build, communicate, cooperate, and expand.

It will officially open in October 2024, launching a nature education movement that takes you from the palm of your hand to the world.

In Guishan, Taoyuan

We transformed the idea of "seeing the small to understand the great" into a unique ant eco-museum, the only one of its kind in Taiwan and one of the few in the world, allowing people to observe, for the first time on a museum scale, how ants build, communicate, cooperate, and expand up close.

It will officially open in October 2024.

Launch a nature education movement that extends from the palm of your hand to the world.


The story begins earlier

Founder Wang Bingcheng accumulated knowledge and like-minded people through high school science fairs and his blogging community during university. In 2013, he took out a loan to open his first specialty store centered around ants, turning a niche interest into a business that could be understood, shared, and practiced. This uncharted path became the most solid foundation of our brand.

Wang Bingcheng

Founder

Founder Wang Bingcheng accumulated knowledge and like-minded people through high school science fairs and his blogging community during university. In 2013, he took out a loan to open his first specialty store centered around ants, turning a niche interest into a business that could be understood, shared, and practiced. This uncharted path became the most solid foundation of our brand.

Founder Wang Bingcheng

About the Ant Empire

For over a decade, we've leveraged our experience in large-scale ant breeding and incorporated techniques such as 3D printing, model making and painting, and CNC machining to develop a series of MIT (Made in Taiwan) ant nests and accessories. We've promoted the design standards of "beautiful, easy to care for, and good for ants" overseas. Today, our ant nests and related products are sold in 26 countries, and through collaborations with major Japanese pet retailers, we're bringing Taiwanese design into more homes and classrooms. This isn't just about selling products; it's about sending a way of seeing the world to more distant places.


Before building the museum, we had a vision: to bring the underground world to the surface, so that everyone who walks into the exhibition hall feels like they're entering a real anthill—understanding their society, division of labor, and language, and ultimately learning to respect all things. This idea has evolved from a blueprint in an international press release into a tangible experience we can have today.

For over a decade, leveraging our experience in large-scale ant breeding and incorporating techniques such as 3D printing, model making and painting, and CNC machining, we have developed a series of MIT (Made in Taiwan) ant nests and accessories, promoting the design standards of "aesthetically pleasing, easy to care for, and good for ants" overseas. Today, our ant nests and related products are sold to 26 countries, and through collaborations with major Japanese pet retailers, we are bringing Taiwanese design into more homes and classrooms. This is not just about selling products; it's about sending a way of seeing the world to farther places.

Before building the museum, we had a vision: to bring the underground world to the surface, so that everyone who walks into the exhibition hall feels like they're entering a real anthill—understanding their society, division of labor, and language, and ultimately learning to respect all things. This idea has evolved from a blueprint in an international press release into a tangible experience we can have today.

The ant empire is never about "selling ants".

What we sell is the value of observation, patience, and cooperation;

We bring nature home and put our curiosity back in our hands.

When you stand in front of the transparent corridor and see worker ants relaying loads and their antennae touching to exchange messages,

You will understand that insignificance is not a limitation, but a starting point; every life, regardless of its appearance, color, or size, has its own value and unique way of survival.

The name "Ant Empire" is no longer just a brand.

It represents a "bridge"

A bridge connecting the vast human world with the microscopic universe of ants


It represents an "experience".

The unparalleled sense of accomplishment in building your own ecosystem from scratch.


It represents a kind of "inheritance".

Passing on our curiosity and reverence for nature to the next generation.

The name "Ant Empire"

It's no longer just a brand

It represents a "bridge"

A bridge connecting the vast human world with the microscopic universe of ants


It represents an "experience".

The unparalleled sense of accomplishment in building your own ecosystem from scratch.


It represents a kind of "inheritance".

Passing on curiosity and reverence for nature to the next generation.

The media has documented our past.

We are inviting you to create the future together.


Welcome to the Ant Empire!

Here you will witness the smallest, yet the greatest.

The media has documented our past, and we are inviting you to create the future together.


Welcome to the Ant Empire, where you will witness the greatest in the smallest things.

The media has documented our past, and we are inviting you to create the future together.

Welcome to the Ant Empire, where you will witness the greatest in the smallest things.

Our Present and Future

Brand cross-industry cooperation

"To create the world's premier ant-themed ecosystem, making the 'Ant Empire' a cultural symbol that inspires, educates, and enriches life worldwide."

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